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Exhibitions can provide unique perspectives into a social and aesthetic environment. There are a lot of things to consider before an independent artist decides to exhibit their paintings. Many artists who feel nervous about the crowd start with small display areas at community centers, art fairs, or maybe in the streets. It is always a great idea to start small and expand the scale once you feel confident in yourself. Generally, exhibitions take place in a short period or within a mentioned timescale. Before getting into huge investments independent artists can check how the public responds and react to their paintings or artworks. By the end of the exhibition, they can easily assess which artwork had the best and the worst impressions. Art exhibitions are events that will bring together designers from every creative field and will open up many ideas and thoughts.
The whole process behind the exhibition is designing the experience that the public will go through while moving around the space. An art exhibition aids in bringing that essence and emotion in front of admirers and critics. Hence, artists need to invest a long time in coming up with a suitable layout for their paintings/artworks. Let’s dive into a list of things to be sure of before setting up for your first art exhibition.
1. Select a suitable place:
As an independent artist and a beginner in the creative field, selecting an individual space can be a huge step. But it is always a great idea to start small and scale up as you gain confidence. Once you decide on the place, the next things can be sorted out based on it. If it’s going to be a group exhibit then suitable partners and other fellow artists should be decided. If it’s going to be in a community hall, you should check if the space is suitable to display all of your artwork in an organized manner.
Following the decision on space for the exhibition, details such as how many artworks are needed can be discussed.
2. Notifying the audience:
Upon choosing a suitable place and date for the exhibition, the next big step is to spread the word about the event among the public. This makes the event a hit or flop. In the current days, this has become as easy as posting about the event on social media. It is also important that modern artists create a strong social image, as that will help them get easily recognized. You should stick to a particular mailing list and share the details of the event.
3. Preparing artworks:
The next huge step is prepping artworks that you will use in the exhibition. If you’re planning to sell it, then it involves a lot of steps of fixing a suitable price and deciding on the packing of the product. Most independent artists prefer to follow a standard method of using thank you cards, especially handmade ones, along with their social media handles. Take a picture of your original artwork as they can be uploaded to your portfolio of works. Transportation of the products from home to destination with proper care is also important to consider.
4. Documenting the event:
While your exhibition is on, make sure that at least two people are documenting the space. Taking videos and pictures of the event and posting them on social media can help an artist create an image of themselves. Additionally, exhibitions connect artists, exhibition venues, and curators. Every exhibition enhances an artist's profile. At last, collect contact information from visitors so you can keep them informed about future events.
5. Keeping track of the process:
Having a better understanding of one’s work is important when it comes to hosting an exhibition. Every public event in an artist’s life can help them in sorting out their future works. In this way, they can either follow a particular theme or a concept. Planning and execution are important skills to practice that will help independent artists in the long run.
To make sure every exhibition is a success, following these simple and basic steps is a good starting point. Organizing an exhibition is hard work, but incredibly rewarding as well. As you gain experience and confidence, it will strengthen your recognition among the public.